Ebook Experiencing International Business and Management: Exercises, Projects, and Cases, by Betty Jane Punnett
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Experiencing International Business and Management: Exercises, Projects, and Cases, by Betty Jane Punnett
Ebook Experiencing International Business and Management: Exercises, Projects, and Cases, by Betty Jane Punnett
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Revised and updated, this popular book adds a real-life dimension to courses in international business and management. It's designed for instructors who want to go beyond the facts and figures in standard textbooks, and helps students learn how to interact with people in different cultures in the global business environment. The book begins with a description of the key role of experiential learning in the classroom, along with a brief overview of key concepts in international business. The main part of the text consists of 25 hands-on experiential exercises, 7 projects, and 5 mini case studies - all designed for in-class use. This edition features updated data and information in many of the exercises, projects, and cases, and includes 5 completely new exercises and cases. For the first time, the author has identified the exercises that work particularly well with students in off-site locations. An Online Instructors Manual is available for adopters.
- Sales Rank: #1888528 in Books
- Brand: Brand: M.E.Sharpe
- Published on: 2010-08-04
- Original language: English
- Number of items: 1
- Dimensions: 9.75" h x 7.25" w x .50" l, .70 pounds
- Binding: Paperback
- 168 pages
- Used Book in Good Condition
About the Author
David A. Ricks is Vice President for Academic Affairs at the American Graduate School of International Management, USA.
Mark Mendenhall holds the J. Burton Frierson Chair of Excellence in Business Leadership at the University of Tennessee, Chattanooga, USA.
Betty Jane Punnett is Associate Professor and Director of Faculty Development at the University of Windsor, Canada.
Most helpful customer reviews
0 of 0 people found the following review helpful.
Five Stars
By Robert Girling
A valuable resource for teachers of International Business
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