Minggu, 10 Juni 2012

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The Everything Store: Jeff Bezos and the Age of Amazon

  • Sales Rank: #3226848 in Books
  • Binding: Hardcover

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0 of 0 people found the following review helpful.
Amazing Amazon.com And Its Brilliant CEO/Founder
By Rebecca*rhapsodyinblue*
"There is so much stuff that has yet to be invented.
There's so much new that's going to happen.
People don't have any idea yet how impactful the Internet is going to be and that it is still Day 1 in such a big way." ~ Jeff Bezos ~

Following the death of Apple's brilliant CEO, Steve Jobs, in October of 2011, there were many articles written on who will be the next Steve Jobs. One such article was from CNN written by Doug Gross who came up with a list of dotcom CEOs and high-powered executives who are worth considering. On top of the list is technology genius, visionary, innovator, dynamic CEO of Earth's biggest online retail store, Amazon.com. Many, including myself, believe that the most likely candidate would be Jeff Bezos, who at an early age, had already demonstrated genius-like qualities and outside-the-box thinking. And there are quite a number of similarities between the two.

Brad Stone, a senior writer for Bloomberg Businessweek who has covered Amazon and Silicon Valley technology for many years for Newsweek and New York Times publications, has written a well-crafted, most comprehensive, no-holds-barred 372-page-hardcover that is filled with a wealth of information on amazing Amazon.com and its brilliant Founder/CEO, Jeff Bezos, who is one of the greatest and most famous personalities in technology industry and business sector in the last two decades. The author's prose is sublime and his writing style is exemplary--the kind that commands the readers' undivided attention and stay focused and engrossed with their reading.

Although I have read a lot of articles, news reports and information about Amazon on both print and digital media, reading this book gave me more insight on how Jeff Bezos--with his carefully selected team of smart people from newly graduates to seasoned executives from other companies--run Amazon.com and made it what it is today--a multi-billion-global-company that has 97K manpower worldwide. It has evolved from an online bookstore to "everything store" that sells 200 items per second and has become a one-stop-shop and go-to site for online shopping. A few years ago a new fulfillment center was opened in San Bernardino, California.

"The Everything Store - Jeff Bezos and The Age of Amazon" is an interesting and enthralling book from start to finish and is extremely detailed to the extent that the reader feels privileged and privy to the inside world of the giant online retail store and its highly-intellectual leader and his team. It takes the reader into the most intriguing behind-the-scenes of Amazon's operation. In a way, he reminds me of my boss in the past, a Senior Vice President, Trust and Investment Department of a fast-growing financial institution who expected everyone from his department to be focused 110% and excel in every project they do and whose mantra was "I want results, not reasons." He was one of the very best, highly-educated, well-respected SVPs we had and we looked up to him as a role model. Through him, we all learned how to develop an excellent work ethic and how to deliver results in a timely manner.

The success and incredible growth of Amazon.com is phenomenal. Of course, it was not at all smooth-sailing along the way. There were tough times too during its first few years of operation. Brad Stone mentioned that "the company had lost $52K in 1994 and was on track to lose another $300K that year." But for Jeff Bezos and his excellent team, tough times never last. They were well-equipped with brilliant ideas, strategies, drive and determination that were utilized to the fullest during those tough times. His four secrets of success are: Customer Obsession, Invention, Long-Term Thinking and It's Always Day 1. On May 15, 1997, Amazon went public and traded an IPO of $18 per share. It was a tremendous success and raised a whopping amount of $54 Million which resulted in the company's 900% growth in annual revenues. Now the stock is valued at over $700 per share.

In the past two decades the Princeton Summa Cum Laude has come a long way and became a business savvy and sharp negotiator as evidenced by his acquisitions of Zappos for $900 Million, Quidsi for $540 Million and of late The Washington Post for $250 Million. His other business ventures include Blue Origin, Bezos Expeditions and Bezos Family Foundation. It doesn't take a Brain Surgeon to figure out the huge success of Jeff Bezos and Amazon.com. He has a remarkable business acumen and not to mention his lofty goals with pinpoint accuracy.

In 1999, he was named by TIME magazine as Person of The Year. Forbes named him as one of "America's Best Leaders" and he is ranked #15 on their list of "The World's Most Powerful People 2013." He was also featured as "Person of The Week" in Diane Sawyer's World News at ABC sometime in August of 2013.

The following are some interesting quotes that I've found to be noteworthy:

"Jeff is very clear and simple about his goals, and the way he articulates them makes it easy for others, because it's consistent. If you look at why Amazon is so different than almost any other company that started early on the Internet, it's because Jeff approached it from the very beginning with that long-term vision." ~ Danny Hillis ~

"At Amazon there were a hundred and fifty good ideas all the time and Jeff was capable of developing a new one every day." ~ Joe Galli, Jr. ~

"I have realized about myself that I'm very motivated by people counting on me. I like to be counted on." ~ Jeff Bezos ~

"Like other great entrepreneurs, including Walt Disney, Henry Ford and Steve Jobs, Bezos was turning imagination into reality, the fancies of his youth into actual physical things." ~ Brad Stone ~

"When we go ask him questions, it's worth listening to his answers." ~ Rodney Brooks ~

"Every anecdote from a customer matters. We research each of them because they tell us something about our metrics and processes. It's an audit that is done for us by our customers. We treat them as precious sources of information." ~ Jeff Wilke ~

"Amazon may be the most beguiling company that ever existed, and it is just getting started." ~ Brad Stone ~

P.S. The Everything Store: Jeff Bezos and The Age of Amazon" won the prestigious 2013 Financial Times and Goldman Sachs Business Book of The Year Award. Congratulations to Brad Stone for being the winner for 2013. The awarding was held in London on November 18, 2013.

There were six most influential business books that were selected by the judging panel as finalists then they narrowed them down to three titles including "The Everything Store," "The Billionaire's Apprentice" and "The Alchemists."

One of the judges described "The Everything Store" as "inspirational for the young entrepreneurs and it was full of management lessons." Other descriptions of the book include the following:

"Most compelling and enjoyable business book."

"Must-read for disrupters around the world."

"Provocative take on Amazon's transformation of the publishing, consumer electronics and cloud computing industries."

P.P.S. Thank you Amazon.com for being amazing and Jeff Bezos for being awesomely brilliant! I wish you more power and success!

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Sabtu, 02 Juni 2012

[F514.Ebook] Ebook Download Competing Motivations in Grammar and UsageFrom Oxford University Press

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Competing Motivations in Grammar and UsageFrom Oxford University Press

This volume examines the conflicting factors that shape the content and form of grammatical rules in language usage. Speakers and addressees need to contend with these rules when expressing themselves and when trying to comprehend messages. For example, there are on-going competitions between the speaker's interests and the addressee's needs, or between constraints imposed by grammar and those imposed by online processing. These competitions influence a wide variety of systems, including case marking, agreement and word order, politeness forms, lexical choices, and the position of relative clauses.

Chapters in the book analyse grammar and usage in adult language as well as first and second language acquisition, and the motivations that drive historical change. Several of the chapters seek explanations for the competitions involved, based on earlier accounts including the Competition Model, Natural Morphology, the functional-typological tradition, and Optimality Theory. The book will be of interest to linguists from a wide variety of backgrounds, particularly those interested in psycholinguistics, historical linguistics, philosophy of language, and language acquisition, from advanced undergraduate level upwards.

  • Sales Rank: #2439537 in Books
  • Published on: 2014-12-30
  • Original language: English
  • Number of items: 1
  • Dimensions: 6.50" h x 1.40" w x 9.30" l, 1.90 pounds
  • Binding: Hardcover
  • 568 pages

About the Author

Brian MacWhinney is Professor of Psychology, Computational Linguistics, and Modern Languages at Carnegie Mellon University. He has developed a model of first and second language acquisition, processing, and disorders called the Competition Model, which describes how language learning emerges from forces operating on lexically-based patterns across divergent timeframes. It has been tested through cross-linguistic experimentation, neuroimaging, online language learning, and analysis of the CHILDES and TalkBank corpora. His recent publications include The CHILDES Project: Tools for Analyzing Talk (3rd ed; Lawrence Erlbaum Associates, 2000) and, co-edited with Roberta Klatzky and Marlene Behrmann, Embodiment, Ego-Space, and Action (Psychology Press 2008).

Andrej Malchukov is a Senior Researcher at the St. Petersburg Institute for Linguistic Research (Russian Academy of Sciences) and is currently affiliated to the University of Mainz as a Visiting Professor. In addition to descriptive work on Siberian languages, his main research interests lie in the domain of language typology. His publications include the edited volumes The Oxford Handbook of Case (with Andrew Spencer; OUP 2009), Studies in Ditransitive Constructions: A Comparative Handbook (with Bernard Comrie and Martin Haspelmath; Mouton de Gruyter 2010) and Impersonal Constructions: A Cross-Linguistic Perspective (with Anna Siewierska; John Benjamins 2011).

Edith Moravscik is Professor Emerita of Linguistics at the University of Wisconsin-Milwaukee, where she has taught for over 30 years. Her publications include the textbooks An Introduction to Syntax and An Introduction to Syntactic Theory (both Continuum 2006), and Introducing Language Typology (CUP 2013) and the edited volumes Functionalism and Formalism in Linguistics (with Michael Darnell, Frederick Newmeyer, Michael Noonan, and Kathleen Wheatley; John Benjamins 1999) and Formulaic Language (with Roberta Corrigan, Hamid Ouali, and Kathleen Wheatley). She has also published a number of articles on language typology and universals, Hungarian grammar, and conflict resolution.

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[L560.Ebook] PDF Ebook Getting Through To People, by Jesse S. Nirenberg

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Getting Through To People, by Jesse S. Nirenberg

2014 Reprint of 1963 Edition. Full facsimile of the original edition, not reproduced with Optical Recognition Software. Packed with dozens of amusing anecdotes and sample conversations, "Getting Through to People" shows you: how to get others - even naturally shy or secretive people - to open up to you; the persuasive "feedback" technique that gets even the most stubborn person to see things your way; the secret to holding other people's attention; how to control the conversations with problem and overly emotional people; how to calmly and effectively communicate your ideas to both friendly and hostile groups; how to listen between the lines to determine what other people are really trying to tell you; plus much more! It teaches the techniques of persuasion, how to break through the mental and emotional barriers that obstruct the flow of ideas from one person to another.

  • Sales Rank: #4713909 in Books
  • Published on: 2011-12-27
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.02" h x .56" w x 5.98" l, 1.03 pounds
  • Binding: Hardcover
  • 222 pages

From the Back Cover
The gentle art of persuasion is actually a matter of learning and practicing the proven techniques of communication, revealed in this book.

Most helpful customer reviews

16 of 17 people found the following review helpful.
Insightful book on communication skills
By Dr.
Jesse Nirenberg's book is a timeless gem that is well worth reading. He has an extraordinary understanding of how to communicate to get ideas across, how to listen with the purpose of understanding another person, how to deal with heated emotions in conversations, how to detect and deal with another person's irrationality, how to hear mixed contexts in a conversation and much more. To give you a first hand view of the value of this book, I have excerpted some of my favorite quotes.
On exposing the irrational: "...resistance is often based on a combination of rational and irrational elements. Brought into the light of discussion the rational element will maintain its dimensions. It will remain as important as it ever was. But the irrational element, similarly exposed, will tend to evaporate. The force it had in the dark of the individual's interior dies out when brought to light. As a result of discussing the resistance its force becomes reduced to the strength of the rational element."
On active listening: "Meaningful listening is somewhat like putting together a jigsaw puzzle. Hearing the words is like receiving the pieces. But listening meaningfully is putting the pieces together to form a picture. When the listener asks a question that should have been unnecessary he has just been receiving the pieces but not putting them together."
On resistance to rational ideas: "... to persuade someone to your way of thinking it is necessary that he first pass through a stage of resistance... His resistance, his struggle to convince you of the opposite, is a sign that he is fully involved in consid-ering your position. He isn't comfortable with his own. He knows deep down that it doesn't make sense but fights to hold it anyway by trying to convince you as a way of convincing himself.... He is responsive to your arguments even though the response at the moment is oppositional. One part of him is in conflict with another."
On the change process: "People do not change positions immediately upon hearing a logical reason for doing so, no matter how good the case for changing is. Even though the evidence clearly favors changing positions, people are hesitant to do it in a single jump. They want to work it over in their minds, make sure they under-stand it and are doing the right thing. They want to thread their way cautiously to the new position, surveying the ground around them to make sure it's firm."
This book is a treasure find for anyone wanting to understand and improve his own thinking and communication methods.

0 of 0 people found the following review helpful.
It's fantastic!
By Bernice Buckman
It is fantastic, it made me do a lot of thinking about some things that I've never thought of. I was nodding my head the whole time I was reading the book. It made me aware of a lot of things. This book is really awesome and once in a while I will read it again.

2 of 2 people found the following review helpful.
prepare to be more people competent
By Joseph Arrigo
Dr. Nirenberg offers profound, insightful, and no-nonsense information about human behavior, communication and persuasion skills. His style of prose provides a clarity the lay-person could understand easily and immediately. He will have you listening to people far better than you ever done before. Particularly, a must read for salespeople.

Joe Arrigo
Author of, The Secret Factor for Uncommon Sales Success

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Senin, 21 Mei 2012

[B619.Ebook] Download Ebook What Every Girl Should Know, by Monica Byrne

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What Every Girl Should Know, by Monica Byrne

  • Sales Rank: #1430455 in Books
  • Published on: 2014-10-31
  • Original language: English
  • Number of items: 1
  • Dimensions: 7.75" h x 5.25" w x .25" l,
  • Binding: Paperback
  • 48 pages

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Rabu, 16 Mei 2012

[A738.Ebook] Ebook The Art of Getting Started, by Lee Crutchley

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The Art of Getting Started, by Lee Crutchley

The ideal companion for all creative minds - The Art of Getting Started is the long missing piece of the creative puzzle. As a self-professed procrastinator, illustrator Lee Crutchley knows the 'first blank page' all too well and has used his expertise to devise a unique variety of impulsive habits to kick start the brain. Through a series of hand-written tasks and challenges Lee leads the reader through a range of lively prompts to shift the perspective and get those creative juices flowing again in new and surprising ways.�
Quick fire questions encourage impulsive decisions, tapping instantly into creative instincts, learning the best way to engage the mind into getting that all important start. Be prepared to write, draw, cook and explore as this stimulating, witty and hands-on guide takes readers to inspirational heights and as a capable right-hand-man, it will be tough to be without it. Taking 'back to basics' to a new level, Crutchley wants readers to immerse themselves, creativity in its purest form. In answer to the procrastination nation is a new technique, and creative method: The Art of Getting Started.

  • Sales Rank: #378711 in Books
  • Brand: Unknown
  • Published on: 2013-11-05
  • Released on: 2013-11-05
  • Original language: English
  • Number of items: 1
  • Dimensions: 7.48" h x .40" w x 5.46" l, .40 pounds
  • Binding: Paperback
  • 160 pages
Features
  • The Art of Getting Started

Review
"The verve and charm of Crutchley's illustrations generally come to the rescue - even when he's suggesting that you dance or practice speaking in a foreign accent." - Design Week

"This simple little book is strangely addictive. There's a brilliant injection of humour to these fun and useful exercises, making this book a thoroughly enjoyable, not to mention helpful, resource." - Creative Bloq

"The simple but helpful guidebook contains enjoyable hands-on activities and inspirational quotes and tips, to get your creative juices flowing." - Design TAXI

From the Back Cover
If you're feeling stuck, help is on the way. In this creative and hands-on guide, illustrator Lee Crutchley presents fun and empowering ways to get those creative juices flowing. Whether it's perfectionism, procrastination, or plain old fear that's holding you back, get ready to get inspired.

About the Author
Lee Crutchley is an illustrator, blogger, and author whose first book, Quoteskine, has been called "Awesome," "Crap," "Inspirational," "Disrespectful," "Crammed full of wit," "Amazeballs," "Kind of like Banksy with a sketchbook and some Sharpies," and more. He lives in Staffordshire, England.

Most helpful customer reviews

14 of 15 people found the following review helpful.
"Get Started" Your Creativity
By Conny
Title: The Art of Getting Started
Author: Lee Crutchley
Publisher: Perigree Trade
ISBN: 978-0-399-16407-1

"The most thing to remember is that getting started is habitual, the same as procrastinating and avoidance. It's important to keep practicing the techniques that have worked best for you and to remember all those little revelations you had along the way," Lee Crutchly encourages in his book, "The Art of Getting Started."

At one hundred and sixty unnumbered pages, this small paperback book is targeted toward artists, writers, and readers looking for ways to get a project started. With no profanity, lewd scenes, or extreme violence, any age group can glean ways to "get started" in creativity. The book is more of a tutorial collection of interactive fill-in-the-blank pages with simplistic fonts, designs, and drawings.

After the first page immediately starting a task (to fill in the page with at least three positive words), Crutchley has the reader sign his or her name at the bottom as co-author of the future book to be completed.

With a short one page foreword, big bold words state:
Things to remember:
Start every task.
If you don't like one, start another.
Don't be afraid.
There is no wrong.
You cannot fail.
Smile.

Starting on a sophomoric footing, the author gives simple tasks to do without any thinking, stimulating the thought process to write down anything that comes to mind such as scribbling words out, crossing off the words "task" with different colored pens, drawing anything that comes to mind in small boxes, or writing with your weak hand, mouth, or foot.

After a ten minute pause, the next section gets a little more complicated, drawing what was observed when you went outside for the break. The book pushes, prompts, and promotes creativity by forcing the reader to willingly participate in the nonsense, silliness, and fun problem-solving tasks.

Besides having a procrastination log, lists of things that need cleaning or organizing, panic pages to vent emotions, and designing achievement awards, the book mentions how to overcome the fear of starting by figuring out what enables and holds one back. The final section is on finding your end goal by breaking tasks down in smaller chunks.

With quotes from famous people, the book empowers the reader to start now, not later, to find his or her mojo and move on successfully on a project. This is a unique gift book for business team meetings to inspire, artists who are afraid to expand their creations, and writers staring at the blank page day after day.

This book was furnished by Penguin Group in lieu of an unbiased review.

12 of 13 people found the following review helpful.
Unique jump-start to creativity
By Alice Berger
Do you have trouble starting a new creative project? Is the blank canvas or screen too intimidating to face, so you try to avoid it? Do you wish and hope you could be an artist, but never follow through on your dreams? If so, The Art of Getting Started might be able to help you in your creative pursuits.

This unique book on jump-starting creativity doesn’t spoon-feed good ideas and suggestions for moving past blocks. Instead, it’s chock-full of exercises designed to get you out of your head and onto the page. While encouraging us to make messes and allow our work to be less than perfect, it forces us to take action and not sit around waiting for inspiration to strike.

It’s risky to start a new project when we don’t know the outcome. But if we never start, we can never know the joy of completion and the chance of success. If you work through the exercises in this book, you may find some of your creative blocks vanishing, leaving you free to create.

Reviewer: Alice Berger

6 of 6 people found the following review helpful.
Artistic Ability NOT Required
By Syd
I'm a fiction writer, and I love to jump-start my creative day with an exercise or two. I LOVE this little book that's packed with fun and fast creative tasks. Making messes that don't matter is a great way to turn off that pesky internal editor & this book does a fantastic job!

Highly recommended for both writers and artists. And wouldn't it be great if teachers used books like this in the classroom? Hint. Hint.

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Jumat, 11 Mei 2012

[D260.Ebook] Download PDF Gathering Medicine: Stories, Songs, and Methods for Soul Retrieval, by Angeles Arrien

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Gathering Medicine: Stories, Songs, and Methods for Soul Retrieval, by Angeles Arrien

What lessons can the modern seeker of truth gain from the shaman's way? Join respected anthropologist and folklorist Angeles Arrien as she bridges the past with the present to find powerful methods based on the shamanic tradition for gaining clarity and direction in your life.

The shaman's way, offers Angeles Arrien, is to gather medicine by reconnecting with yourself on the deepest internal level. This soul work utilizes imagery, reflective questioning, dream work, and storytelling to help you integrate inner and outer experiences. Thus you travel the fourfold path of the ancients to find your personal truth and the way back home.

Gathering Medicine contains stories, spiritual teachings, and ideas for using timeless shamanic principles in your own modern-day life. Topics include: your body's inner wisdom; the shape-shifter; the four rivers (inspiration, challenge, surprise, and love); three types of vocal energy; Rainbow Hoop and Medicine Wheel meditations; and much more.

  • Sales Rank: #44797 in Audible
  • Published on: 2015-10-07
  • Format: Original recording
  • Original language: English
  • Running time: 157 minutes

Most helpful customer reviews

37 of 38 people found the following review helpful.
She knows the path between the heart and mind
By S. Nakajima
Angeles Arrien is presenting enormous amount of information in this wonderful audio program. She knows the native traditions and belief systems very well and tells them with a voice coming from heart. I recommend it highly to anyone daring to take the self-discovery path.

9 of 9 people found the following review helpful.
Gathering Medicine
By Silver Fox 824
Angeles Arrien has a wonderful storytelling voice. The messages are pertinent. I bought 5 and gave as gifts to friends - all gave rave reviews and want more.

2 of 2 people found the following review helpful.
Outstanding
By Shawn Lamberson
Angeles Arrien is a charismatic, poetic writer who carefully weaves together a brilliant tapestry of cultural traditions,folklore, myth and universal truths. Gathering Medicine is a powerful, charming and captivating exploration of that which is good and true and beautiful in order to discover the authentic self.

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Senin, 07 Mei 2012

[Q629.Ebook] Ebook Peak: How Great Companies Get Their Mojo from Maslow (J-B US non-Franchise Leadership), by Chip Conley

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Peak: How Great Companies Get Their Mojo from Maslow (J-B US non-Franchise Leadership), by Chip Conley

After fifteen years of rising to the pinnacle of the hospitality industry, Chip Conley's company was suddenly undercapitalized and overexposed in the post-dot.com, post-9/11 economy. For relief and inspiration, Conley, the CEO and founder of Joie de Vivre Hospitality, turned to psychologist Abraham Maslow's iconic Hierarchy of Needs. This book explores how Conley's company "the second largest boutique hotelier in the world" overcame the storm that hit the travel industry by applying Maslow's theory to what Conley identifies as the key Relationship Truths in business with Employees, Customers and Investors.

Part memoir, part theory, and part application, the book tells of Joie de Vivre's remarkable transformation while providing real world examples from other companies and showing how readers can bring about similar changes in their work and personal lives. Conley explains how to understand the motivations of employees, customers, bosses, and investors, and use that understanding to foster better relationships and build an enduring and profitable corporate culture.

  • Sales Rank: #199716 in eBooks
  • Published on: 2009-05-18
  • Released on: 2009-05-18
  • Format: Kindle eBook

From Publishers Weekly
Despite using the word mojo in the subtitle and citing inspiration he received from 1960s counterculture icon Timothy Leary, this guide to better management isn't for hippies. Yes, Conley started the California boutique hotel chain Joie de Vivre Hospitality with the Phoenix Hotel, once a haven for faded rock stars. And yes, he quotes liberally from rebel CEOs who surf. But Conley's book is packed with thoughtful, instructional stories and advice for entrepreneurs as well as Fortune 500 managers, gleaned from his own experience as well as other business books. At the center of this confessional how-to is psychologist Abraham Maslow's hierarchy of needs, a pyramid that ranks human needs from base to self-actualizing. Used as the basis for employee, customer and stakeholder satisfaction, Conley contends, it can transform a business and its people. Though Stephen Covey and Peter Drucker have looked to Maslow before, Conley describes how using the pyramid saved his company from bankruptcy when the dot-com bubble burst. Conley is most successful when he expresses his ideas in numbered lists rather than the wordy passages that slow down the beginning. On the whole, though, his advice is inspiring and accessible. (Sept.)
Copyright � Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.

From Booklist
When Hotelier Conley was profiled by USA Today as one of its People to watch in 2001, he seemingly could do no wrong. His company, Joie de Vivre Hospitality, which operates a chain of boutique hotels in the San Francisco Bay area, was riding high on the dot-com boom. But then the bubble burst, followed by 9/11 and an industry-wide crisis that hit his upscale business hard. As his world crumbled around him, Conley turned to the writings of psychologist Abraham Moslow for inspiration. In contrast to the darker premises behind Freud's psychoanalysis and B. F. Skinner's behaviorism, Maslow took a more positive approach, seeking to study the best and brightest that human nature has to offer, encouraging an environment of self-actualization that encourages peak experiences. Conley understood that personal transformation and corporate transformation are not all that different, and this story shows not only how Maslow's ideas brought about a resurrection in Conley's business but also how similar mind-sets continue to create growth and a positive work environment at companies such as Google, Netflix, Harley-Davidson, and Apple. Siegfried, David

Review
Despite using the word "mojo" in the subtitle and citing inspiration he received from 1960s counterculture icon Timothy Leary, this guide to better management isn't for hippies. Yes, Conley started the California boutique hotel chain Joie de Vivre Hospitality with the Phoenix Hotel, once a haven for faded rock stars. And yes, he quotes liberally from "rebel" CEOs who surf. But Conley's book is packed with thoughtful, instructional stories and advice for entrepreneurs as well as Fortune 500 managers, gleaned from his own experience as well as other business books. At the center of this confessional how-to is psychologist Abraham Maslow's hierarchy of needs, a pyramid that ranks human needs from base to self-actualizing. Used as the basis for employee, customer and stakeholder satisfaction, Conley contends, it can transform a business and its people. Though Stephen Covey and Peter Drucker have looked to Maslow before, Conley describes how using the pyramid saved his company from bankruptcy when the dot-com bubble burst. Conley is most successful when he expresses his ideas in numbered lists rather than the wordy passages that slow down the beginning. On the whole, though, his advice is inspiring and accessible. (Sept.) (Publishers Weekly, July 23, 2007)

Most helpful customer reviews

58 of 63 people found the following review helpful.
Stanford MBA and entrepreneur tries to create a better world
By Srikumar S. Rao
Chip Conley has a bold vision - he wants to use his company as an instrument to make the world a better place. Rarely have I heard a businessman state his vision so boldly and this alone deserves a cheer.

Joie de Vivre - a lot of persons will learn to pronounce this soon! - is a boutique hotel chain and each property is unique. I have stayed at two and I can testify that the servce is outstanding. If ever you find yourself in San Francisco stay at the Miyako in the heart of Japantown. The faux ricepaper screens and artwork will make you feel as if you are in Japan and the deep granite soak tub and private sauna in the suite will round out the feeling.

Chip draws heavily from the work of Abraham Maslow in running his business. Maslow, as any MBA will tell you, is the guy who came up with the notion of the "hierarchy of needs" which postulates that all humans have basic needs for things like food and shelter and, as these are satisfied, higher order needs like belonging and esteem open up. At the top is "self-actualization" which is a need to realize one's full potential. What I did not know till I read this book is that Maslow had spent a lot of time pondering the implications of his theory for business and had actually recorded his thoughts in books many of which are now out of print. I will now scour the Internet for these.

Chip's genius is that he came up with an organized and disciplined method of applying these principles to his operations. The book is basically divided into three parts - one dealing with employees, one with customers and the final one with investors. For each of these, he offers tips on how to meet their lower order needs and then lead the way to them fulfilling their higher order needs and seeing that they are doing so.

He walks his talk. For example, during the double whammy of the dot.com meltdown and the 9/11 induced travel recession the hotel industry in California fell off a cliff. Conley took no salary for more than three years maxing out his credit cards to live and persuaded his senior executives to take 10% pay cuts. In his own words "...you make the right choice and acknowledge that yur lowest-paid employees deserve the greatest support during the most difficult times." What a contrast from the typical approach of firing dozens of the rank and file while preserving top-management perks!

Half of Joie de Vivre's employees clean toilets and make beds, but Chip has them feeling valued and and instituted recognition programs that move them up Maslow's hierarchy. For example, even chambermaids get to stay free for a couple of nights at any of the chain hotel so they can experience the service as a customer. I want to make an important point here and this I got from personal conversations with him. He doesn't just make employess FEEL valued. He DOES value them and looks out for what he can do to make their lives more meaningful. In fact his life's meaning derives from success in doing so. So there are things like sabbaticals for employess and many other perks that you willfind out about when you read the book.

Customers are easy to fit in to the hierarchy. A lot has been written about how to deliver great customer service and Chip does his bit with things like clearly communicating what each of his hotels stands for. He trains all his employees - particularly porters, desk clerks and others who interact with guests - to lookout for ways in which to delight customers. Thus, for example, a guest celebrating a birthday will receive a cake or special gift. Good section with lots of examples from other companies, but nothing stand-out here.

Investors are another story. I have never heard it explicitly mentioned that entrepreneurs should satisfy investors basic need - for return on investment and safety of principal for instance - and then move them higher up the scale as well. But Chip does this in various ways from only selecting investors who are aligned with his own values to drawing them into his vision for what each property is and can be. He describes a process where every consittuency, including investors, provides ideas about how to uniquely position each prospective hotel.

Conley totally disagrees with conventional wisdom that states 1) Money is the primary motivator for employees. He demonstrates that they come alive when you address thier higher order needs. 2) Customers stay loyal when they are satisfied. Satisfied customers are the minimum level to stay in business. You have to continually earn their loyalty by delighting them. and 3) Investors are exclusively focused on financial returns. This is important, but they will cut you a lot of slack if you keep them informed and make them feel as if they are in a cause that they believe in.

So, read this book and become an entrepreneur and do likewise. And please, pretty please with sugar and cream, let me buy some your stock BEFORE you go public.

26 of 27 people found the following review helpful.
Book About The Heart and Soul of a Great Leader & Great Company ... A "Must Read"
By DC
PEAK is one of my all time favorite business books. I will never be able to do it justice in this short review. PEAK is definitely a "must read" for every executive, CEO and business owner for whom "being ordinary is not an option."

Over the past 22 years, I have worked with many successful companies and leaders. Yet from the first pages of reading this book, I knew that Joie De Vivre (JDV) and Chip Conley (the CEO and author) are a rare breed in today's business world, integrating money with meaning, doing with becoming, success with significance. Here are my reasons why I love this book.

In my experience, there are few companies that go beyond meeting the basic needs of their employees, customers and investors. Only a handful of companies committed to honoring the full hierarchy of employee, customer and investor needs as the foundation to their own profitability, success and legacy. JDV and Chip Conley clearly walk their talk in that regard and are amongst that small minority.

PEAK is multi-fasceted. I felt like I was reading 3 books in one -- a personal narrative/story, a "teaching" manual and a "how to" roadmap -- packed with wisdom, inspiration, provocative ideas and action steps. The book grabbed my attention right away as the author shared his "hero's journey." A story about how JDV, a fast rising star in the '90's, plummeted into a downward spiral with the dotcom industry crash and then hit with an additional catastrophic jolt with 9/11. Tough times like these test a true leader's courage, tenacity, values and substance ... and his/her willingness to heed "the call" to embark on the hero's journey. As the saying goes, "when the student is ready, the teacher appears." It was in those trying moments and through synchronistic events that the author fell upon, via a book, his life and leadership mentor, Abraham Maslow. A mentor whose human motivation principles became the cornerstone of one the most successful hospitality companies in the world. A hero's journey is never complete without transformation and growth, and a "coming home." To me PEAK represents that "coming full circle" where the author shares his experience and wisdom gained during the past 10+ years ago.

PEAK is also a "teaching" manual. It opened my eyes to the power of Maslow's hierarchy in leadership, organizational development, marketing and investor relations ... and ultimately the profitability and legacy of a company. Below are some of my favorite gems from the book:

* The difference between "transactional" vs. "transformational" leadership
* Corporate transformation can only follow personal transformation
* The difference between a job vs. a career vs. a calling
* How JDV creates both meaning "at" work and meaning "in" work with their employees
* How JDV helps employees reach the top level of the hierarchy (meaning/fulfillment) by "becoming heroes participating in the profitability in a heroic enterprise"
* JDV's use of "dreaming sessions" with key customers
* Strategies for addressing unrecognized customer needs to create loyalty
* How to create strong investor relations that go beyond a healthy ROI and are built on trust, partnership and a common higher mission
* JDV's "heart" as the symbol of their corporate culture
* The "service profit chain" -- ie., how JDV's happy employees make happy customers make a healthy profit, and thus, happy investors.
* My favorite part of the book: the final graphic integrating the employee, customer and investor pyramids inside one big pyramid with JDV's "heart symbol" in the middle. A picture truly is worth a 1000 words.

Finally, PEAK is also a "how to" book. I love when an author pulls together at the end of each chapter the main principles and gives me (the reader) "prescriptives" how to apply Maslow's hierarchy to myself and my own business. I've already started applying a couple of Chip Conley's provocative, mind expanding prescriptives to my business - such as, applying the 4 themes that help my customers reach their own peak experience - and find every one of them worth their weight in gold.

While PEAK was my first introduction to applying Maslow's hierarchy in business, I do use Clare Graves Values System Hierarchy (who was Maslow's peer) in my corporate client work. Graves' hierarchy reflects levels of consciousness and assesses to what level an individual, an organization or even a country has evolved at any given time. There is definitely cross synergies between the 2 hierarchies. One of the big differences is that Grave's model is open-ended with no limit on how far one can evolved. According to Clare Graves, only a fraction of 1% have reached his "level 8" - the "holistic self." I sense from reading the book PEAK that Chip Conley and JDV are one of the rare few who have reached that level.

PEAK is more than just a business book. It provides an important message about how to live fulfilling, harmonious, joyful lives. If the principles of PEAK were to be applied by every CEO, executive and business owners, there is no doubt this world would be a much better place.

13 of 14 people found the following review helpful.
How to bring the best out in people
By Chris Anderson
You don't have to have an emotional bone in your body to find useful advice in this book. Chip Conley built a great company and weathered the dot.com meltdown by putting people first, both his employees and his customers. Sounds tough, especially for left-brainers, but the Maslow pyramid gives a framework that even the most rational mind can work with. Treat employees fairly, recognize their accomplishments and give them something to believe in. It's as simple as that.

Conley has good advice for pleasing customers and investors, too, but I found his technique for bringing the best out of your employees most useful. Despite the fact that most of his employees don't have college degrees and half don't speak English as their first language, he's managed to both keep them and keep them happy. Those same techniques can work for any company. The point is that people are people everywhere and Maslow brilliantly realized what motivates all of us. Conley maps this to today's business environment with great examples and explanations.

Simply put, this book will make you a better manager. Get it!

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