Minggu, 30 September 2012

[Q935.Ebook] Free PDF Educational Psychology: Theory and Practice/a Practical Guide to Cooperative Learning, by Robert E. Slavin

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Educational Psychology: Theory and Practice/a Practical Guide to Cooperative Learning, by Robert E. Slavin

Slavin writes in such a way that concepts are very clear and examples illustrating the concepts are engaging and relevant." Karen Huxtable-Jester, University of Texas at Dallas "For the teacher candidate, who is often encountering this material for the first time, the tables, organization, and formatting of the chapters make this text eminently accessible." Richard Battaglia, California Lutheran University "The major strength of this text is its relevance to effective teaching. Slavin touches on various approaches and types of teaching and the consistent message of intentional teaching is evident." Joshua S. Smith, University at Albany This edition continues to have in-depth, practical coverage with a focus on the intentional teacher. It presents up-to-the-minute research that a reflective, intentional teacher can apply. The eighth edition of this popular text from renowned educational psychologist Robert Slavin translates theory into practices that teachers can use in their classrooms and focuses on the concept of intentionality. An "intentional teacher," according to Slavin, is one who constantly reflects on his or her practice and makes instructional decisions based on a clear conception of how these practices affect students. To help readers become "intentional teachers," the author models best practices through classroom examples and offers questions to guide the reader.

  • Sales Rank: #11553503 in Books
  • Published on: 1993-11
  • Original language: English
  • Dimensions: 11.25" h x 8.75" w x 1.25" l,
  • Binding: Paperback

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Sabtu, 22 September 2012

[V849.Ebook] Download PDF Same Game, New Rules, by Bill Caskey

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Same Game, New Rules, by Bill Caskey

As the rules of selling change, thinking must change as well. For the sales professional, antiquated thinking will lead to way too much work for way too little money. This book raises the professional seller to a new level of awareness about selling and achievement. It does it by giving the reader new ways to think about the old game of selling.

  • Sales Rank: #2229541 in Books
  • Brand: Brand: Jack Emden
  • Published on: 2001-01
  • Released on: 2003-01-16
  • Ingredients: Example Ingredients
  • Original language: English
  • Number of items: 1
  • Dimensions: 9.00" h x .50" w x 6.00" l,
  • Binding: Paperback
  • 201 pages
Features
  • Used Book in Good Condition

Review
“…these rules of thought are elegant because they teach you how to attract income rather than...how to sell.” -- David Catalano, CEO, Midwest Bankers

From the Author
Tired of The Same, Worn-Out Sales Training? As President of Caskey Achievement Strategies, I've had the opportunity to coach, train, and speak to over 10,000 Sales Professionals and Executives, and I've personally given over 3,000 workshops. I've seen people come through our programs, learn our method, learn about psychology, learn about human behavior and about themselves, and go to the market place and blow the lid off of their revenue and income numbers. And they would have no trouble eating the big guys for lunch with whom they were competing.

After graduating DePauw University in 1978, I spent a great deal of time watching weak, almost sad sales approaches and tactics being used by what you and I would consider Top Flight companies. I watched these people and their selling approaches-then I would look at the training they were getting and the books that most of corporate America was reading, and it became apparent that as a society, we aren't teaching much value to today's sales force. I didn't like the manipulative approach forced upon me in Selling 101. It just didn't fit. I was tired of the same, worn-out sales training that seemed so pervasive in the market place.

So, for the last 10 years, I've been on a personal mission to write sales development content with not only mass appeal but with integrity. In Same Game, New Rules, I've documented a contemporary strategy and philosophy that gives the power to you without sacrificing your dignity in the sales process. You will learn how to think about selling, achieving, negotiating, and communicating. Each of the 23 Insights within the book are pulled from actual workshops with clients and comes with an action plan to help you implement them in your world. My goal for you is to work smarter, not harder... earning more income, not less. And it's not just for sales people. In fact, over 50% of people in business have client contact and do their part to translate corporate value. If you're in front line sales, customer service, or technical support, you will learn by reading this book.

Why You Should Read This Book Same Game, New Rules is for anyone in the sales and marketing profession searching for an easier, softer, more effective way to build their income. Each day in the US alone, more than 25 million people are responsible in some way for their company's revenue or client satisfaction. These are the sales people, account developers, attorneys, engineers, managers, accountants, project heads, doctors and thousands of other professionals. Every day these people have conversations with their prospects and clients about their business.

Same Game, New Rules is also for people in one or more of these categories. o Those who have seen the one-day seminars, have bought the books, have listened to the tapes of the greatest speakers in the world - and yet, are still looking for that one philosophy or approach that will fit their style. o People who want their selling method to support their personal strength, yet not compromise their dignity or that of their prospects. o Companies with sales people who are, in a large part, responsible for the success and future of their companies. Same Game, New Rules is for those who want to help manage themselves and their sales process by using a systematic and contemporary method. Quite simply, it is for those pioneers who dare to be different. If You're a Sales Professional . . . You are being hit with higher quotas, more responsibilities (more planning, project management, tracking of prospects and clients etc.,) and non-selling activities. That means when you're in front of your prospect, you have to be extra effective. Marketing departments aren't providing the leads they should, so it's left up to the sales team to generate their own leads. You must be part marketer, part relationship developer, part closer, and part CEO. You have your hands full with customers who want more for less and company people who still don't see the value you bring. You have it extra tough. We'll help.

If You're an Owner . . . You are looking to get paid more for the value that you've created in your business. Yes, you can continue to put systems in place that deliver more value for your clients and customers, but you also must have a system which helps your people translate the value you've already built. If you have 100 units of value but your sales team is only able to translate 70% of that, then you will see selling cycles lengthen, discounting continue, and you will experience a general under-utilization of your sales asset-your sales force. Everything in this book is written with the intent of helping you and your people develop a strategy for translating or communicating your value in a manner that helps you get paid for that value in the marketplace.

About the Author
As President of Caskey Achievement Strategies, I've had the opportunity to coach, train, and speak to over 10,000 Sales Professionals and Executives, and I've personally given over 3,000 workshops. I've seen people come through our programs, learn our method, learn about psychology, learn about human behavior and about themselves, and go to the market place and blow the lid off of their revenue and income numbers. And they would have no trouble eating the big guys for lunch with whom they were competing. After graduating DePauw University in 1978, I spent a great deal of time watching weak, almost sad sales approaches and tactics being used by what you and I would consider Top Flight companies. I watched these people and their selling approaches—then I would look at the training they were getting and the books that most of corporate America was reading, and it became apparent that as a society, we aren’t teaching much value to today's sales force. I didn't like the manipulative approach forced upon me in Selling 101. It just didn't fit. I was tired of the same, worn-out sales training that seemed so pervasive in the market place. So, for the last 10 years, I've been on a personal mission to write sales development content with not only mass appeal but with integrity.

Most helpful customer reviews

0 of 0 people found the following review helpful.
A lot of sales wisdom in this sales book.
By Tom Bagel
I've been in B2b sales for over 30 years. This book and CD have some great ideas that really help the "Inner Game" to really improve our mind set.
I have read this book three times already and I keep getting more proven wisdom.This book is a well kept secret and I recommend you read this book at least twice. It also has some great language suggestions that are very well thought out.

3 of 3 people found the following review helpful.
Account management for results
By Beneteau Sailor
Many of the sales 'How to' books on the market are formula based and would like you to think selling was simply a matter of memorizing the right phrases and smiling at the right times. I found Mr. Cakey's book, Same Game, New Rules to be refreshing and from my experience exactly on target for developing the right thought processes for account management in today's fast paced and competitive marketplace. This isn't a book on just making a sale. It's about doing the right things for both your company and your customer. This means profit for your business (not just low margin sales revenue) and a customer that recognizes the 'value proposition' your organization brings over your competition. Logically organized and well written.

3 of 3 people found the following review helpful.
Offers the corporate marketeer twenty-three new insights
By Midwest Book Review
Same Game, New Rules: Contemporary Insights For The Advanced Sales Professional offers the corporate marketeer twenty-three new insights that will provoke serious thought into the philosophy and mechanics of selling. Bill Caskey draws from psychology, philosophy, and basic human nature to produce an invaluable handbook for achieving a heightened and productive awareness about selling and business achievement. Highly recommended reading for the novice entrepreneur as well as the experienced professional marketeer of goods or services, Same Game, New Rules will transform the reader into new ways of thinking about the ages old game of selling.

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Minggu, 16 September 2012

[J991.Ebook] Download PDF Courage to Be Yourself: A Woman's Guide to Growing Beyond Emotional Dependence, by Sue Patton Thoele

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Courage to Be Yourself: A Woman's Guide to Growing Beyond Emotional Dependence, by Sue Patton Thoele

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Courage to Be Yourself: A Woman's Guide to Growing Beyond Emotional Dependence, by Sue Patton Thoele

  • Sales Rank: #15930625 in Books
  • Published on: 1991
  • Binding: Paperback

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Selasa, 11 September 2012

[Z278.Ebook] Download "Having an Affair?", by Sarah J. Symonds

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"Having an Affair?" (A Handbook for the Other Womam) is a cynical yet intimate journey into the mind of the serial adulterer. It reveals the mental gymnastics involved in having an affair, and is a "SIN-tillating" read for women and men alike! This book will enlighten everyone involved in a triangle of deceit, making them savvier and saner, sooner, and shaking up marraiges the world over. Mistresses will be empowered, cheating husbands frightened, and unsuspecting wives shocked

  • Sales Rank: #2385186 in Books
  • Published on: 2007-06-11
  • Original language: English
  • Number of items: 1
  • Dimensions: 8.75" h x 6.00" w x .50" l,
  • Binding: Paperback
  • 162 pages

Review
“Ms. Symonds’ wit and poignancy provide an honest, powerful punch to a timely topic. A ‘must read’ for any woman contemplating an affair or already involved with a married man–and a real eye-opener for all wives!’ — Dr. Nancy Lee, Clinical Psychologist, Relationship Expert, Beverly Hills

“A page turner! Such a sizzling read and so close to real life that you’re going to wonder how the author knows so much–and why she took so long to lay it out. No beach will be complete without this book this summer!” — Roger Friedman, Fox News

“Like taking the ostrich’s head and lifting it out of the sand, few people want to face the truth about affairs, but anyone in a relationship–or intending to have one–should definitely read this book.” — Jules Haimovitz, Senior TV Executive, Hollywood

About the Author
Sarah J. Symonds is a journalist living in London, England.

Most helpful customer reviews

12 of 13 people found the following review helpful.
Empowering mistresses by trash-talking wives
By otis el gato
Not bad, but as other reviewer stated , you really can tell she has hurt very much to the point that she had been obviously dumped by a married man and also that this man wined, dined, spoiled, and shower in diamonds his WIFE and not her. She focuses on trash talking wives assuming that they ALL are uncaring, unloving, ugly, unsexy, and brains-less women uncapable of keeping an interesting conversation with their husbands, and so on.This is simply far from true. She also states that ALL mistresses are perfect women! professional, with career, very pretty, very smart etc, so why on earth those men do not leave their wives for such wonderful women? Go figure!
There are many contradictory ideas in the book and things that simply do not make sense such as a mistress enjoys the very best from a multi- millionaire married man (could be true) but then she implies that those kind of men stay at the cheapest hotels when they are with their wives! It is pretty obvious that the wife of a man like knows exactly what he can afford!

As I mentioned the book is not bad, I laughed with such non-sense ideas but overall OK.

3 of 3 people found the following review helpful.
a joke of a book.
By Angela
I would give less...I have never read such egotistical BS in my life. If she actually thinks this is why TAKEN men cheat and that she was more special than any other mistress then she is delusional. Some men do not have self-control and idiots like her actually think they are better than the wives even though married men never left their wives for her. Do not bother reading this filth otherwise you are basically throwing your money away.

10 of 14 people found the following review helpful.
good read
By X. Che
I was having an affair with a married man over the past year. It was a pleasant experience, with daily pain, to be sure. I've gone through most of the mental struggles that was mentioned in the book. So it was a good read. If you are having an affair, I highly recommend this book, for the purpose of keeping your perspective and staying cool.

If you are considering whether you should have an affair or not, this book won't give you an answer, and I doubt anybody can give you one except yourself. Like any other experience in life, you learn and grow with it. And if the agony accompanied with the affair doesn't kill you, it would certainly make you stronger and know better what you really want in life.

If you want to know "whether he would leave her for me", this book can help you be prepared for the worst. And as always, the answer is probably "no". But it's probably not a bad answer at all.

Be aware that the author has a heavy dose of cynicism in her writing, which is almost inevitable since you can tell from reading that she was really hurt hard in her own affair(s) and has seen so many others happening. You can hardly expect a woman like her to be all sweet and loving again. But you don't need to let her personal philosophy to affect you. Just take the information part and do your own thinking.

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Rabu, 05 September 2012

[Y214.Ebook] Ebook Logo, Font & Lettering Bible, by Leslie Cabarga

Ebook Logo, Font & Lettering Bible, by Leslie Cabarga

Logo, Font & Lettering Bible, By Leslie Cabarga When writing can alter your life, when creating can enhance you by supplying much money, why do not you try it? Are you still very confused of where understanding? Do you still have no concept with just what you are visiting compose? Now, you will certainly need reading Logo, Font & Lettering Bible, By Leslie Cabarga An excellent author is an excellent viewers at the same time. You could define just how you write depending on what publications to read. This Logo, Font & Lettering Bible, By Leslie Cabarga can aid you to address the issue. It can be one of the right resources to establish your creating skill.

Logo, Font & Lettering Bible, by Leslie Cabarga

Logo, Font & Lettering Bible, by Leslie Cabarga



Logo, Font & Lettering Bible, by Leslie Cabarga

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Logo, Font & Lettering Bible, by Leslie Cabarga

Put the power to design logos and type in your own hands!

Why be a designer who must rely upon preexisting typefaces and clip art when you can become the kind of designer who creates logos, fonts and lettering of your own? Leslie Cabarga, author of the bestselling Designer's Guide to Color Combinations, has created a textbook of type for the experienced graphics professional as well as the beginning student of design.

You'll learn how to:

  • Create innovative logo design traditionally and on the computer
  • Develop a discerning eye for quality lettering and logo design
  • Design your own custom-made fonts
  • Build a profitable business as a logo, font and lettering designer

It's the most comprehensive treatise on logos, fonts and lettering available!

The easy-to-read, fun-to-browse, picture-heavy format makes learning to letter a snap. The Logo, Font & Lettering Bible provides the start-to-finish information you need to succeed in today's competitive design market.

  • Sales Rank: #144438 in Books
  • Brand: HOW Design
  • Published on: 2004-03
  • Original language: English
  • Number of items: 1
  • Dimensions: 11.00" h x .90" w x 8.50" l, 2.69 pounds
  • Binding: Hardcover
  • 240 pages
Features
  • Used Book in Good Condition

About the Author
Leslie Cabarga has been an illustrator, graphic designer and font designer since 1975. He has authored over two dozen books on design including The Designer's Guide to Color Combinations, The Designer's Guide to Global Color Combinations and Learn FontLab Fast. As an illustrator he's drawn covers for Time, Newsweek, Fortune and National Lampoon. He has designed numerous fonts, such as Magneto, Streamline, Raceway and the Love and Peace family of psychedelic fonts.

Most helpful customer reviews

1 of 1 people found the following review helpful.
Crammed with valuable insights + hard-to-find information from a veteran
By Amy
As a long-time typography- and design-lover, I was thrilled to discover this book.

Here's why:

1. Cabarga worked as a type designer before and after the digital age. As such, he has a strong foundation in the mechanics of typography.
2. He shares a historical perspective of type, which is critical to truly understanding what works and what doesn't, and why. (If you're not a history buff, don't worry. He touches on it just enough to offer clarity into why it's relevant now.)
3. If you've ever wondered why certain fonts just don't look right, but aren't sure why, you'll understand by the end of this book.
4. Graphic designers tend to be weak in the area of typography. EVERYONE needs a strong foundation in this area. This book is offers that foundation.
5. Before I read this book, I had a hard time translating what was in my mind into what appeared on the computer screen. This is HUGE for me. It has transformed my design.
6. If you get frustrated with bezi�r curves, Cabarga simplifies those with screen shots and concise tutorials.
7. Illustrator's pathfinder palette no longer makes me want to pull my hair out. (I'm pretty sure his tutorials will be helpful regardless of what version you are running.)
8. For anyone who's a newbie trying to break into the freelance world: You will also find answers and direction from someone who's been there.

And of course I read the negative reviews of this book. My thoughts:
1. READ the book. Note its CONTENT.
2. The book is divided into four parts. It has a table of contents to guide you if you are overwhelmed by the layout inside. Yes, the layout is random. The images are many (but necessary).
2a. I prefer a more spare design. I also detest $30 books with so much white space, so much focus on design, that most of the information is edited out to fit the book into xxx pages.
3. Yes, it is crammed with information. It's like getting four books in one. Does that suck? No, it does not.

I can't begin to do a review that will do this book justice. There's just too much content to cover.
In a nutshell: the book is easy to read, funny, informative, and worth every penny. And then some.

5 of 5 people found the following review helpful.
Do as he says, not as he does
By Monica Wu
The graphic design of this book is horrendous, and it has one of the most poorly designed covers I've ever seen. A lot of the examples inside are really goofy too, and really not something you want to imitate professionally.

Nevertheless, after giving this book a second shot, I've found it really invaluable. Apparently it's one of the few books (only book?) out there that teaches you, step by step, how to digitally modify and create type . He has some great illustrator tricks and teaches you how to do different lettering effects. It's really broken me out of my comfort zone--before I was stuck using existing typefaces, and now I can pretty effectively knock out hand-done lettering.

7 of 8 people found the following review helpful.
Candy store for creative minds (recommended)
By K. Williams
Yummy! With humor, clear illustrations, and useful suggestions, Cabarga provides a wonderful resource for anyone who wants to be a letterer, illustrator, font or logo designer. But this hardbound book is not just for "wanabes." I found it includes comprehensive coverage of most everything learned throughout 30 years in the same disciplines along with new valuable timesaving tips. If I had the patience and tenacity to attempt such a compilation, it could be no more complete and not nearly as well presented as LOGO FONT & LETTERING BIBLE. My essay can now be reduced to three words: "What he says."

Leslie Cabarga, a talented illustrator and designer in his own right, does not limit examples to his own. World-renowned artists such as Gerard Huerta, Michael Doret, Tim Nikosey, Tony DiSpigna, and Seymour Chwast -- four dozen in all -- contribute to the wealth of inspiration. In the 1980's I had the privilege of working with uncles for one of these typography leaders -- producing over 200 hand-lettered packaging logos. It was there that I first saw an original triple outline inking of flourished letters by Gerard Huerta and was privileged to study a fraction of the techniques used.

Cabarga urges readers to become critics of their own work. This also reminds me of employment at the Huertas. A bulge could occur when joining curves using technical pens. After working on it for a while and thinking to myself "It's good enough," this infinitesimal area would be the first thing the creative director would point out. After admitting that I saw it too, he remarked, "If you saw it, why show it to me?" I quickly learned to be obsessively concerned about adjoining curves. Ink bulges may not be a problem today with digital lettering but there are other telltale signs of an amateur. Cabarga shows what to look for.

Your eyes are in for a tasty treat. Beautiful examples of calligraphy, and their influence on Roman font characters, are well demonstrated and discussed. But the book is by no means limited to calligraphy. Cabarga patiently differentiates cartooning, illustration, logo design, icon artwork, trademarks, and font design. LOGO FONT & LETTERING BIBLE compares digital tools such as the now defunct Macromedia FreeHand (my past favorite), Adobe Illustrator (which has supplanted the former), the seemingly forgotten Mac OS 9 version of Macromedia Fontographer (which in 2005 was integrated into the FontLab line of digital typography tools and updated to Mac OS X -- hooray!), and the preeminent FontLab.

LOGO FONT & LETTERING BIBLE covers the history of typography and encourages users to build a library of signage photos and magazine scraps for inspiration. Each subject I thought might be overlooked was eventually covered. Even esoteric techniques such as what I refer to as character ink reservoirs (called clog reduction on page 115) are here. Skeleton Strokes on page 152 demonstrates wonderful timesaving suggestions for digital lettering. Optical character spacing and stroke widths are discussed in detail beginning on page 112. Do you want to learn how to clean up the best scans for converting drawings to vector art? Jump over to page 158. Everything you want to know about Bezier (pronounced "Bez-zee-ay," thank you) curves but were afraid to ask is, well, practically everywhere but particularly in the section Bezier Curves for Cowards that begins on page 140.

Mississippi readers will approve. Just as I was thinking, the author needs to demonstrate how to arch text on a path (FreeHand did a better job than Illustrator), I turned to page 191 and, bam! There it is. The comparison on page 226 of residual shape differences in Illustrator and Fontographer after Bezier points are removed from a path is insightful. Not to leave you hanging, the book concludes with suggestions for getting work, building a portfolio, and negotiating fees. Additional resources and a helpful index rounds out 240 pages, which, like all trips to a candy store, seem to end too soon.

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[Z398.Ebook] Get Free Ebook Clashes Eyelash Extension Training Manual, by Chrystal Ladouceur

Get Free Ebook Clashes Eyelash Extension Training Manual, by Chrystal Ladouceur

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Clashes Eyelash Extension Training Manual, by Chrystal Ladouceur

Clashes Eyelash Extension Training Manual, by Chrystal Ladouceur



Clashes Eyelash Extension Training Manual, by Chrystal Ladouceur

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Clashes Eyelash Extension Training Manual, by Chrystal Ladouceur

The Clashes Eyelash Extension Training Manual is the most comprehensive training tool available for eyelash extension artists, on the market today. The easy-to-follow language combined with full color original illustrations make learning anatomy and pathology of the eye and eyelashes, the semi permanent eyelash extension application instructions, and all of the other lessons in this book simple to learn. The educational contents of this book go far beyond anything offered, in any eyelash extension training program industry wide!

Semi permanent eyelash extensions are quickly becoming one of the hottest aesthetic services around. The 14 chapters in this book cover everything you need to know if you are interested in becoming an eyelash extension artist, and everything you should know if you’re already an established artist, including that which was missed in your original training program! Also included is an appendix stuffed with a ready-to-copy intake form, a liability waver, and point-by-point aftercare instructions for you to copy out and use in your practice.

Every eyelash extension artist should own a copy of this manual!

  • Sales Rank: #394265 in eBooks
  • Published on: 2017-02-06
  • Released on: 2017-02-06
  • Format: Kindle eBook

About the Author
Chrystal is a Registered Massage Therapist in British Columbia and the owner of both Aspect Health & Registered Massage Therapy, and Clashes! Eyelash Extensions. While Chrystal has always been an avid learner and casual writer, she wrote her first book The Clashes Eyelash Extension Manual after she fell into the lash extension industry almost by mistake. Chrystal suffered a somewhat traumatic injury to her leg and ankle, which resulted in some permanent changes and chronic pain that meant she could no longer offer massage therapy full-time. With her clinic sitting unused 4-days a week, offering lash extensions seemed like the perfect fit! And she was right, except after doing a little research and then paying heavily (just short of $1000) for a condensed one-on-one course with a seasoned instructor, it turns out the lash extension industry is totally unregulated, which means, there are no consumer guarantees and no set standards for education or practice! The process of applying semi-permanent synthetic lashes includes applying a form of super glue just millimeters from the eyelid. While there are very few reported cases of things going wrong, they certainly can and do happen. Chrystal feels eyelash extension artists should be more knowledgeable and better prepared in case something does go wrong. Throughout her massage therapy education and practice Chrystal has become familiar with the anatomy and physiology of the eyeballs, eyelashes and skin surrounding the eyes. She is well versed on pathological conditions, diseases, contraindications and other reasons why you may not be a suitable candidate for eyelash extensions. Combining current research and previous education Chrystal has pulled together her first book: The Clashes Eyelash Extension Training Manual.

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